Tea with Julia Victoria Siddall
Watch Julia Peyton-Jones, Senior Global Director: Special Projects, and Victoria Siddall, Global Director of Frieze Fairs in conversation as part of the ongoing series 'Tea with Julia'. Their broad-ranging conversation touched upon the evolution and digitisation of art fairs, upcoming projects and the challenges facing the public and private art sectors.
Victoria Siddall has worked with Frieze since 2004 and was Head of Development before launching Frieze Masters in London in 2012. In 2014, she was appointed Director of all Frieze Fairs, taking over the running of Frieze London, Frieze Masters, Frieze New York and Frieze Los Angeles while continuing to direct Frieze Masters. She is also Chair of the Board of Trustees of Studio Voltaire, a not-for-profit gallery and artist studio complex in South London.